Sans Normal Ufmay 3 is a regular weight, normal width, very high contrast, upright, normal x-height font visually similar to 'Relais' by Blaze Type (names referenced only for comparison).
Keywords: headlines, editorial, magazines, branding, posters, elegant, fashion, classic, refined, display impact, luxury tone, editorial elegance, classic revival, modern refinement, high-contrast, sharp, crisp, calligraphic, sculpted.
A high-contrast roman with hairline thins and broad, dark stems, producing a crisp, engraved rhythm. Terminals are mostly sharp and wedge-like, with tapered joins and pointed apexes that give many shapes a chiseled, calligraphic finish. Curves are taut and clean, with rounded bowls that transition abruptly into thin exit strokes, and counters that stay open and well-defined. The lowercase shows a compact, readable build with a single-storey “g” and a distinctive “j” featuring a long, elegant descender, while numerals share the same dramatic contrast and pointed detailing.
This design is well-suited to headlines, deck copy, and pull quotes where its high contrast can shine. It works especially well for magazine and book covers, fashion and beauty branding, and display typography in posters or campaigns that benefit from a refined, premium texture.
The overall tone is polished and sophisticated, leaning toward luxury and classic print traditions. Its dramatic contrast and sharp terminals feel formal and fashion-forward, with a hint of vintage editorial styling rather than a utilitarian or technical voice.
The font appears intended to deliver a contemporary, high-contrast voice that echoes classic print elegance while staying clean and modern in construction. Its design choices prioritize striking display impact, refined detail in terminals, and a polished editorial texture.
At larger sizes the hairlines read as delicate accents and the thick strokes create strong graphic presence; in dense settings the contrast can make spacing and texture feel lively and slightly sparkling. The letterforms maintain a consistent, disciplined axis and a calm upright posture, with distinctive wedge terminals adding character without becoming ornamental.