Sans Superellipse Gugov 1 is a bold, normal width, low contrast, upright, tall x-height font visually similar to 'Masifa Rounded' by Hurufatfont, 'Navine' by OneSevenPointFive, and 'PT Filter' by Paavola Type Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, friendly, industrial, confident, utilitarian, impact, clarity, modernity, approachability, consistency, rounded, compact, chunky, clean, geometric.
A heavy, geometric sans with rounded-rectangle construction and consistently softened corners. Strokes are thick and uniform, with large counters and simple, closed apertures that keep forms sturdy at display sizes. Proportions feel compact and solid, with a tall lowercase that sits close in presence to the capitals and gives lines a dense, blocky rhythm. Curves resolve into superellipse-like bowls (notably in C, G, O, Q, and 0), while diagonals (A, K, V, W, X, Y) remain crisp and straight, balancing softness with structural clarity.
Best suited to headlines and short copy where its dense, high-impact forms can read cleanly and decisively. It works well for branding, packaging, wayfinding, and product UI labels that benefit from sturdy geometry and rounded corners. In longer paragraphs it creates a strong, dark text color, so it’s most effective when used with generous size and spacing.
The tone is contemporary and straightforward, combining a friendly roundness with an industrial, signage-like firmness. Its weight and compact shapes project confidence and practicality rather than delicacy, making it feel direct, energetic, and approachable.
The design appears intended to deliver a contemporary geometric sans with softened, superellipse-like curves for a friendly but robust voice. It prioritizes consistency and punchy readability, aiming for a clean, modern look that remains approachable and highly legible in display contexts.
The numerals follow the same rounded-rect logic, with a squared-off 0 and a simple, upright 1, reinforcing a technical, system-font flavor. Overall spacing appears even and the shapes maintain a consistent radius and stroke behavior across uppercase, lowercase, and figures, producing a cohesive texture in longer text.