Sans Normal Idgeg 3 is a regular weight, normal width, low contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, quotations, friendly, casual, lively, approachable, informal, warmth, informality, movement, approachability, rounded, humanist, soft terminals, oblique stress, open counters.
A rounded, oblique sans with smooth, brush-like curves and gently tapered strokes. Letterforms lean consistently to the right and show a humanist rhythm, with open apertures and soft, slightly swelling joins that keep shapes from feeling mechanical. Terminals are blunt and rounded rather than sharp, and the curves in letters like C, S, and G read as continuous, fluid arcs. Capitals are clean and simple, while lowercase forms are compact with modest ascenders and descenders, giving text a tidy, quick handwritten cadence without becoming fully script-like.
Well-suited to upbeat branding, packaging, and promotional headlines where a personable voice is needed. It also works for short paragraphs, quotes, and UI accents that benefit from an informal, human touch, especially at medium to larger sizes.
The overall tone is warm and conversational, with a relaxed slant that suggests motion and spontaneity. It feels friendly and easygoing—more like casual signage or note-taking than formal editorial typography—while remaining legible and orderly.
The design appears intended to bridge clean sans construction with the energy of a quick italic hand, delivering a friendly, contemporary texture that stays readable while adding personality.
The numerals match the letterforms with similarly rounded construction and an easy, slightly playful feel. Spacing and stroke behavior support smooth word shapes in running text, emphasizing flow over rigid geometry.