Sans Other Bumah 7 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: children’s titles, posters, packaging, stickers, headlines, playful, quirky, friendly, handmade, cartoonish, informality, approachability, handmade feel, display impact, rounded, bouncy, wonky, chunky, soft corners.
A chunky, soft-cornered sans with an intentionally irregular, hand-cut feel. Strokes are heavy and fairly even, with subtle wobble in verticals and horizontals that creates a bouncy baseline and uneven texture. Counters tend to be rounded and compact, terminals are blunt, and joins are simplified rather than geometric. Proportions vary noticeably from glyph to glyph—some letters feel wide and roomy while others are tighter—reinforcing an informal, cut-paper rhythm in both the caps and lowercase.
Best suited to short-to-medium display text where its playful irregularity can be appreciated—children’s and educational materials, informal posters and flyers, product packaging, labels, stickers, and social graphics. It can also work for logos or wordmarks that benefit from a friendly, handmade look, but is less appropriate for dense body copy where the uneven texture may reduce readability.
The overall tone is cheerful and mischievous, with a casual, kid-friendly personality. Its uneven rhythm reads as handcrafted rather than engineered, giving text a lively, humorous energy that suits lighthearted messaging.
The design appears aimed at delivering a bold, approachable display voice with a deliberately imperfect, hand-drawn/cut aesthetic. Its simplified shapes and buoyant rhythm prioritize character and charm over strict uniformity, creating a distinctive, fun-forward typographic presence.
Uppercase forms are sturdy and attention-grabbing, while the lowercase keeps the same playful wobble with simple, single-storey constructions and round dots. Numerals are similarly chunky and slightly irregular, designed to feel cohesive with the letters in display settings.