Sans Normal Kurip 5 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Brakle' by Graptail and 'Power Grotesk' by Power Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, app headers, sporty, dynamic, confident, modern, punchy, emphasis, motion cue, modern branding, headline impact, rounded, oblique, compact joins, soft corners, large counters.
A heavy, oblique sans with rounded construction and broad, open counters. Strokes are monolinear in feel, with smooth curves and subtly softened terminals that keep the shapes friendly despite the strong weight. Proportions read fairly expansive, with roomy bowls and circular forms (notably in O/o and numerals) balanced by brisk diagonals and short, efficient joins. The overall rhythm is forward-leaning and compact in its detailing, giving letters a tight, energetic silhouette without becoming angular or harsh.
This style works best where impact and speed are desired: headlines, posters, short marketing copy, and brand applications such as sports or activewear identity systems. It also suits bold UI moments (hero titles, section headers) where a forward, energetic emphasis improves hierarchy and presence.
The tone is fast and assertive, suggesting motion and momentum through its consistent slant and sturdy forms. It feels contemporary and athletic, with a straightforward, no-nonsense voice that still comes across approachable due to its rounded geometry.
The likely intention is to deliver a modern, high-impact oblique sans that communicates momentum and confidence while maintaining legibility through open counters and rounded, simplified forms.
The design leans on clear geometric cues (round O/0-like shapes, clean curves) while keeping distinctive, slightly squashed terminals and diagonals that add personality. Numerals appear sturdy and headline-ready, matching the letters in weight and forward emphasis.