Print Hokel 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Trade Gothic Next Soft Rounded' by Linotype and 'Trade Gothic Display' by Monotype (names referenced only for comparison).
Keywords: posters, kids branding, packaging, stickers, headlines, playful, friendly, chunky, whimsical, retro, approachability, humor, handmade feel, impact, rounded, bubbly, soft corners, irregular, hand-drawn.
A heavy, rounded display face with softly swollen strokes and gently uneven contours that create a hand-drawn, stamped look. Terminals are blunted and bulbous, counters are compact, and joins are slightly lumpy, giving each letter a pleasantly imperfect silhouette. Uppercase forms are broad and stable, while the lowercase shows simple, single-storey shapes (notably a and g) and a compact, sturdy rhythm. Overall spacing and proportions feel informal, with subtle width variation and consistent, smooth edges rather than sharp corners.
Well-suited for posters, playful branding, kids-focused materials, packaging, labels, and sticker-style graphics where a friendly, chunky voice is desired. It performs best in headlines, logos, and short bursts of text, and can add character to captions or pull quotes when set with generous spacing.
The font communicates a lighthearted, approachable tone with a cozy, cartoon-like warmth. Its chunky shapes and soft geometry suggest humor and friendliness, leaning toward a nostalgic, craft-made vibe rather than a polished corporate voice.
The design appears intended to mimic casual marker or brush lettering in a simplified, bold print style, prioritizing warmth and personality over geometric precision. Its consistent heaviness and rounded forms aim to create immediate impact and an inviting, handcrafted feel.
Readability is strongest at headline and short-text sizes where the bold mass and rounded counters hold up well; in smaller settings, the tight counters and heavy weight can cause shapes like B/8, O/0, and similar rounded forms to feel closer in tone. Numerals follow the same puffy construction, with a particularly rounded, playful presence suited to informal messaging.