Sans Normal Omger 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Shelf' by 21Type, 'Novel Display' by Atlas Font Foundry, 'FF Pastoral' and 'FF Sanuk' by FontFont, 'Linotype Aroma No. 2' by Linotype, 'Niko' by Ludwig Type, 'Karmina Sans' by TypeTogether, and 'Acorde' by Willerstorfer (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, playful, impact, approachability, clarity, contemporary branding, rounded, soft corners, compact, chunky, high impact.
This typeface is a heavy, rounded sans with broad, compact proportions and smooth, continuous curves. Strokes are thick and largely uniform, with softly blunted terminals and generous bowls that keep counters open despite the weight. Uppercase forms read sturdy and geometric, while the lowercase introduces more quirky, humanized details such as a single-storey “a” and “g,” a short-shouldered “r,” and a slightly angled, wedge-like “t” top. Numerals are bold and blocky with simplified shapes, designed to hold up at display sizes without delicate features.
It performs best in large-scale applications where weight and round construction can do the work: headlines, poster typography, bold brand marks, packaging callouts, and short, high-contrast signage. It can also support subheads or UI labels when an intentionally strong, friendly emphasis is needed.
The overall tone is upbeat and assured, pairing a contemporary, no-nonsense presence with approachable roundness. Its chunky rhythm and softened corners give it a friendly, slightly playful voice that feels energetic rather than formal.
The design intention appears to be a contemporary, high-impact sans that stays approachable through rounded geometry and simplified, sturdy letterforms. It prioritizes immediate legibility and a distinctive, chunky texture suitable for attention-grabbing display use.
The design leans on circular construction and wide bowls (notably in O/Q and the rounded lowercase), creating a cohesive, bouncy texture in text. Spacing appears tuned for impact, with tight, solid word shapes that emphasize density and readability in headlines.