Sans Normal Tobuj 3 is a regular weight, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, branding, posters, packaging, editorial, fashion, refined, dramatic, modern, luxury tone, editorial impact, modern refinement, display clarity, crisp, sleek, high-contrast, sharp, elegant.
A sleek, high-contrast roman with crisp, finely tapered terminals and smooth, flowing curves. The design favors broad bowls and open apertures, with a steady upright stance and a polished, print-like finish. Stroke transitions are pronounced—thick stems and hairline joins create a bright rhythm in text—while counters remain generous and well-shaped. Numerals and capitals feel display-oriented, with a confident width and clean, uncluttered silhouettes.
Best suited to magazine headlines, luxury branding, and poster titling where its contrast and sharp terminals can read clearly. It also works well for packaging and editorial pull quotes, and can be used for short passages of text at comfortable sizes where the fine strokes have room to breathe.
The overall tone is refined and contemporary, with a distinctly editorial drama. Its sharp hairlines and sculpted curves convey luxury and poise, giving headlines a fashionable, high-end voice without feeling overly ornate.
The design appears intended to blend modern clarity with high-contrast sophistication, delivering a clean, upscale voice for contemporary editorial and brand contexts. Its proportions and crisp detailing suggest an emphasis on impact in display sizes while maintaining orderly, readable letterforms for supporting text.
In dense settings the hairline details become a key part of the texture, producing a sparkling, vertical rhythm. The lowercase shows a classic, text-friendly structure, while the capitals bring a more monumental presence, making the family feel at home in both titling and short-form copy when set with adequate size and spacing.