Serif Normal Onno 7 is a bold, normal width, high contrast, upright, normal x-height font visually similar to 'Breve News' by Monotype (names referenced only for comparison).
Keywords: editorial, book typography, headlines, magazines, posters, classic, authoritative, literary, formal, readability, traditional tone, strong hierarchy, print flavor, bracketed, ball terminals, teardrop terminals, oldstyle figures, diagonal stress.
A robust serif with pronounced thick–thin modulation and bracketed wedge-like serifs that create a steady, traditional text rhythm. Capitals are wide and confident with strong vertical stems, while lowercase forms show compact apertures and rounded joins that keep word shapes dense and even. Terminals frequently end in soft teardrops or balls (notably in letters like a, c, f, j, and y), adding a slightly calligraphic finish to an otherwise disciplined structure. Numerals appear oldstyle, with varying heights and descenders, contributing to an organic, bookish texture in running text.
Well-suited to editorial layouts, book interiors, and magazine typography where a traditional serif voice is desired. It also performs strongly for headlines and posters that benefit from high-contrast strokes and emphatic serifs without becoming overly decorative.
The overall tone is classic and authoritative, evoking printed literature and established editorial design. Its weight and contrast give it a confident, formal voice, while the rounded terminals lend a touch of warmth and tradition rather than austerity.
The letterforms suggest an intent to deliver a conventional, print-rooted serif optimized for confident reading and strong typographic hierarchy. Expressive terminals and oldstyle figures appear designed to add historical flavor while maintaining a sturdy, dependable texture across paragraphs and titles.
The design reads well at display and strong text sizes due to its substantial stems, crisp serifs, and clear internal counters. The italic is not shown; the sample demonstrates a consistent upright style with lively details concentrated in terminals and figureforms.