Sans Normal Nukum 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Dexa Pro', 'Dexa Round', and 'Habanera' by Artegra (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, signage, friendly, confident, modern, playful, chunky, impact, approachability, brand presence, display clarity, geometric, soft, rounded, compact, poster-like.
A heavy, geometric sans with broad proportions and generous, mostly circular counters. Strokes are consistently thick with minimal modulation, and many joins are softened by rounding, giving corners a slightly cushioned feel even where terminals look flat-cut. The overall rhythm is dense and stable, with wide letters and sturdy verticals that keep word shapes compact and blocky. Figures match the weight and presence of the letters, reading as bold, simple forms with open interior spaces for clarity at display sizes.
Best suited to display typography where weight and breadth can work as a feature—headlines, posters, large UI labels, and bold brand moments. It can also perform well on packaging and signage, where its simple shapes and large counters help maintain recognition at a glance.
The font projects a straightforward, upbeat tone: bold enough to feel assertive, but rounded enough to stay approachable. Its chunky construction and simple geometry lend it a contemporary, slightly playful personality that feels at home in energetic branding and attention-grabbing headlines.
The design appears intended to deliver maximum visual impact with clean, geometric construction and friendly rounding, balancing assertiveness with approachability. It prioritizes bold legibility and strong silhouettes for branding and display settings.
Round letters (like O/C/G) lean strongly on near-circular geometry, while diagonals (such as V/W/X/Y) are thick and visually dominant, reinforcing the overall mass. The lowercase maintains a sturdy, friendly feel, with single-storey forms and simple terminals that prioritize impact over delicacy.