Sans Superellipse Kidu 3 is a bold, wide, low contrast, italic, normal x-height font.
Keywords: sports branding, motorsport, headlines, posters, packaging, sporty, tech, futuristic, dynamic, confident, convey speed, modern branding, high impact, geometric clarity, rounded, squared, oblique, compact, smooth.
A heavy, forward-leaning sans with rounded-rectangle construction and softened corners throughout. Strokes are monolinear with smooth, consistent curves and squared terminals, giving letters a superelliptic, engineered feel. Proportions run on the extended side with generous horizontal presence, while counters stay relatively tight, creating a dense, high-impact texture. Diagonals and joins are clean and slightly angular where needed (notably in K, V, W, X), balancing the rounded framework with crisp geometry.
This font is best suited to headlines, branding, and short-form messaging where a strong slanted stance and geometric rounding can signal motion and modernity. It works well for sports identity systems, automotive or motorsport graphics, tech product marketing, packaging callouts, and bold UI/feature titling where legibility and impact are both required.
The overall tone is energetic and performance-oriented, combining a streamlined, tech-forward look with the assertiveness of a display italic. It reads as modern and functional rather than friendly, projecting speed, precision, and confidence.
The design appears intended to merge a speed-driven italic posture with a rounded-rectilinear construction, producing a contemporary sans that feels aerodynamic and robust. Its consistent stroke weight and superelliptic forms suggest an emphasis on clean reproduction and a recognizable, brandable silhouette in display settings.
Distinctive details include the squared, rounded-corner bowls (B, D, O, P), the open, streamlined C and G, and a Q with a clear diagonal tail. Numerals follow the same rounded-rectangle logic, with an oblique, fast-reading rhythm suited to bold messaging. Spacing and silhouettes feel designed to hold together as a cohesive block at larger sizes.