Sans Normal Abbul 12 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'BR Segma' by Brink, 'Monni' by Matt Chansky, 'Breno' by Monotype, 'Ponder' by TypeUnion, and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: ui text, editorial, branding, marketing, packaging, modern, clean, friendly, informal, dynamic, clarity, modernity, approachability, text utility, humanist, open apertures, soft curves, slanted, airy.
A slanted sans with smooth, low-contrast strokes and gently rounded terminals. Letterforms are built from simple geometric curves but retain a humanist looseness in the joins and diagonals, giving the set an easy rhythm rather than a rigid mechanical feel. Counters are open and generous, spacing reads airy, and the overall proportions favor breadth, with round letters staying spacious and straight-sided forms keeping ample interior room. The numerals follow the same calm, uncluttered construction, with clear shapes and consistent stroke behavior.
Works well for digital interfaces and product experiences where a clean, slanted sans can add motion while remaining readable. It also suits contemporary branding and marketing copy, and can serve editorial uses—especially subheads, pull quotes, and short-to-medium text passages—where an informal, modern voice is desired.
The tone is contemporary and approachable, combining a crisp, modern simplicity with an energetic forward lean. It feels friendly and casual without becoming playful, making it suitable for communication that wants to read as direct, uncomplicated, and current.
Likely designed to offer a straightforward sans with an italic voice that reads naturally in running text while still feeling modern in headlines. The emphasis appears to be on clarity, open shapes, and a smooth typographic color, delivering a contemporary tone without relying on decorative features.
The italic angle is steady across caps, lowercase, and figures, and the design avoids sharp contrast or ornamental details, emphasizing legibility and a smooth texture in continuous text. Curved letters keep a soft, rounded feel, while diagonals add momentum, helping headings feel active without looking aggressive.