Sans Normal Ipman 2 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'BR Nebula' and 'BR Shape' by Brink, 'Remoto' by JAM Type Design, 'Uniform Italic' by Miller Type Foundry, 'Pepi/Rudi' by Suitcase Type Foundry, and 'Genera' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, kids branding, playful, retro, chunky, friendly, bouncy, attention-grabbing, friendly tone, retro charm, handmade feel, rounded, soft, blobby, cartoonish, bulky.
A heavy, rounded sans with a forward slant and softly inflated letterforms. Strokes are thick and mostly uniform, with subtle modulation created by tapered terminals and carved, teardrop-like counters. Curves dominate the construction, and corners are consistently softened, giving the alphabet a puffy silhouette. Spacing and widths vary from glyph to glyph, creating an uneven, hand-drawn rhythm while maintaining a cohesive weight and rounded geometry across caps, lowercase, and numerals.
Best suited to short, high-impact text such as headlines, posters, product packaging, and logo wordmarks where its chunky forms can work at larger sizes. It also fits playful branding and children- or entertainment-oriented design, and can add a lighthearted voice to pull quotes or social graphics.
The overall tone is cheerful and informal, with a retro display feel that reads as friendly and humorous. Its bouncy slant and blobby contours suggest motion and warmth rather than precision or restraint.
The design appears intended as a bold, attention-grabbing display sans that prioritizes friendliness and character. Its rounded construction and slightly irregular widths aim to feel handmade and approachable while remaining legible in big, punchy settings.
The lowercase shows simple, single-storey forms with compact counters, and several letters feature distinctive, slightly notched joins and terminals that enhance the handmade character. Numerals follow the same soft, chunky logic, with closed shapes and generous curves that favor impact over fine detail.