Sans Superellipse Olbur 13 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Area' by Blaze Type, 'Benton Sans' and 'Benton Sans Std' by Font Bureau, 'Neusa Neu' by Inhouse Type, 'Sharp Sans Condensed' by Monotype, and 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, logos, punchy, friendly, playful, posterlike, retro, impact, approachability, compactness, personality, rounded, blocky, compact, soft corners, quirky.
A compact, heavy sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and even, with minimal modulation and tight interior counters that give the letters a dense, impactful texture. Curves lean toward superelliptical bowls, while terminals are blunt and slightly irregular, creating a subtly hand-cut feel despite the geometric base. Proportions are generally narrow and tall, with lively width shifts from glyph to glyph that keep the rhythm from feeling purely mechanical.
Best suited to headlines, short statements, and large-scale display work where its dense weight and compact proportions create strong impact. It can work well for branding, packaging, and logo wordmarks that benefit from a friendly, rounded geometric feel. For longer passages, larger sizes and generous spacing help preserve clarity due to the tight counters.
The overall tone is bold and upbeat, balancing geometric sturdiness with approachable softness. Its slightly quirky detailing reads energetic and informal, suggesting a vintage display sensibility without becoming novelty-driven. The dense color and rounded shapes convey warmth and confidence, making the voice feel assertive but friendly.
The design appears intended to deliver maximum presence in a compact footprint, pairing superelliptical geometry with softened corners for approachability. Small irregularities in terminals and curves add personality and a handmade edge, likely aimed at expressive display typography rather than neutral text setting.
Uppercase forms look especially compact and poster-ready, while lowercase and numerals maintain the same rounded, chunky logic for consistent texture in mixed-case settings. Tight counters and strong vertical emphasis make it most at home at larger sizes where the internal spaces can breathe.