Sans Normal Nomus 9 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'ATF Franklin Gothic' by ATF Collection and 'FF Good' and 'FF Good Headline' by FontFont (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, assertive, friendly, sporty, modern, punchy, impact, clarity, approachability, modernity, recognition, geometric, rounded, blocky, compact, sturdy.
A heavy, geometric sans with broad proportions and rounded outer contours. Strokes are uniform and dense, with large counters that stay open at display sizes, and terminals that feel blunt rather than sharply tapered. Curves (C, G, O, S) are smooth and circular, while diagonals (A, K, V, W, X) are thick and stable, creating a strong, even rhythm. Lowercase forms are simple and robust, with single‑storey a and g and a squared, utilitarian construction throughout; numerals are similarly weighty and built for impact.
Well suited to logos, brand wordmarks, posters, and bold editorial headlines where a compact, high-impact voice is needed. It also fits packaging and signage that benefits from clear, chunky letterforms and quick recognition at a glance.
The overall tone is bold and approachable—confident without feeling formal. Its rounded geometry and solid silhouettes give it a friendly, contemporary energy suited to attention-grabbing messaging.
The design appears intended to deliver maximum visual punch with a clean, geometric structure and friendly rounding. It prioritizes immediate legibility and strong silhouette over delicate detail, aiming for contemporary, mass-appeal display typography.
At larger sizes it reads cleanly and forcefully, but the tight internal spaces typical of such heavy forms suggest it will be most comfortable as a headline and branding face rather than for small, text-heavy settings. The design maintains consistent weight across curves and straights, supporting a cohesive, poster-like presence.