Sans Normal Linew 9 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Trust Sans' by Lechuga Type; 'Mato Sans' by Picador; and 'Agent Sans', 'Akagi', 'Akagi Pro', and 'Anago' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, sporty, energetic, bold, modern, playful, impact, motion, clarity, approachability, display, slanted, rounded, soft corners, compact, punchy.
A heavy, right-slanted sans with rounded, blunted terminals and smooth, low-contrast strokes. The letterforms feel compact and sturdy, with broad curves (notably in C, O, and G) and squared-off joins that keep counters open despite the weight. Uppercase proportions are assertive and slightly condensed in feel, while the lowercase remains clear and upright in structure but consistently obliqued; the single-storey a and g reinforce a simplified, contemporary construction. Numerals match the same dense, rounded geometry and read cleanly at display sizes.
This font is best suited to short-to-medium display settings where its weight and slant can drive emphasis: headlines, posters, promotional graphics, and brand marks that need a dynamic stance. It can also work well on packaging and social graphics where bold, friendly clarity is important, especially at larger sizes.
The overall tone is energetic and forward-leaning, with a sporty, action-oriented personality. Its bold massing and rounded edges make it feel friendly rather than aggressive, giving it a punchy, upbeat voice suited to attention-grabbing statements.
The design appears intended to deliver maximum impact with a clean, contemporary silhouette, combining heavy strokes with rounded shaping to stay approachable. The consistent slant suggests a focus on motion and momentum, aiming for confident display typography that remains readable and cohesive across letters and numerals.
The oblique angle is consistent across caps, lowercase, and figures, creating strong directional rhythm in text. Spacing appears moderately tight in the samples, which amplifies the dense, headline-driven impact while maintaining legibility through generous counters.