Sans Normal Semak 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, body text, branding, packaging, education, friendly, casual, approachable, playful, clean, friendly readability, soften tone, everyday utility, approachable modernism, rounded, soft terminals, monoline, humanist, open counters.
A rounded, monoline sans with soft, slightly blunted terminals and gently irregular curves that keep the texture lively. Strokes maintain an even thickness with minimal contrast, and many joins are smoothed rather than sharply cornered, giving forms a cushioned feel. Proportions are balanced and readable, with open apertures and generous counters; widths vary naturally across letters (e.g., narrower I/l forms and wider rounded letters), producing an easy, conversational rhythm. Numerals follow the same rounded construction and even stroke, with simple, legible shapes.
Well-suited to UI copy, product interfaces, and general-purpose reading where a friendly tone is desired. It also works for branding, packaging, and editorial callouts that benefit from a soft, approachable voice. The clean, rounded construction makes it a practical choice for educational materials and consumer-facing communications.
The overall tone is warm and informal, leaning friendly and lightly playful without becoming overtly decorative. Its soft edges and open forms convey approachability and ease, making it feel modern and personable rather than technical or severe.
The font appears intended to provide an everyday, highly readable sans with a softened, human touch. Its rounded terminals and even stroke aim to keep text comfortable and friendly while retaining the simplicity and neutrality expected of a general-purpose typeface.
The design favors clarity at text sizes through open shapes and straightforward constructions, while the subtly hand-drawn softness in curves and terminals adds character to headlines and short phrases. Rounded corners throughout help maintain a consistent, gentle voice across uppercase, lowercase, and numerals.