Serif Flared Hidur 7 is a bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Arpona' and 'Arpona Sans' by Floodfonts, 'Interval Next' by Mostardesign, 'Core Sans NR' by S-Core, and 'Cora' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, editorial, energetic, confident, retro, sporty, impact, motion, personality, display clarity, brand voice, flared, bracketed, calligraphic, dynamic, sturdy.
A forward-leaning serif with sturdy, weighty strokes and clear flare at stroke endings, producing a tapered, bracketed feel rather than blunt terminals. Curves are generously rounded and full, while joins and transitions keep a lively, calligraphic rhythm. The italic structure is emphatic, with slanted capitals and lowercase forms that show noticeable modulation through bowls, shoulders, and diagonals. Spacing reads open and display-friendly, and the overall texture is dark yet even, with strong silhouettes across letters and numerals.
Best suited to headlines, subheads, posters, and brand or packaging work where a strong italic voice and flared serif character can carry the composition. It can also serve editorial display roles—pull quotes, section openers, and magazine titling—where its dark, rhythmic texture helps text stand out at larger sizes.
The font conveys momentum and punch—confident and attention-grabbing without feeling abrasive. Its flared terminals and energetic italic stance add a slightly vintage, print-forward tone that feels at home in expressive headlines and brand statements.
The design appears aimed at combining classic serif cues with a more dynamic, contemporary italic energy. By using flared terminals and rounded, robust forms, it prioritizes impact and personality while keeping letterforms cohesive and legible in display settings.
Capital shapes lean toward broad, graphic proportions with softened corners, while the lowercase maintains readable, rounded counters and a lively baseline presence. Numerals match the headline character—chunky, high-impact figures with smooth curves and consistent slant—supporting cohesive typographic color in short runs of text.