Sans Normal Olmun 4 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Flink Neue' by Identity Letters, 'Almarose' by S&C Type, 'Pulp Display' by Spilled Ink, 'Infoma' by Stawix, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, confident, clean, punchy, display impact, modern clarity, approachable tone, brand versatility, geometric, rounded, neutral, sturdy, high-impact.
A heavy, geometric sans with broad, open counters and smooth, circular construction in rounded letters like C, O, and G. Strokes are uniform with minimal contrast, producing a compact, sturdy texture and strong color on the page. Terminals are clean and mostly squared-off, while curves are generous and consistent, giving the design an even rhythm. Proportions feel balanced and straightforward, with a clear hierarchy between uppercase and lowercase and numerals that read firmly at display sizes.
Best suited for headlines, logos, and short blocks of text where strong presence and quick readability matter. It performs well in branding systems, packaging, and signage that benefit from a modern, friendly geometric voice. For extended body text, its dense weight may be better reserved for emphasis or larger sizes.
The overall tone is modern and approachable, combining a friendly roundness with assertive weight. It feels confident and contemporary rather than ornamental, projecting clarity and straightforwardness. The dense, consistent letterforms add a punchy presence that works well when you want text to feel bold and decisive without becoming stylized.
The design appears intended to provide a contemporary geometric sans with maximum impact and uncomplicated readability. Its consistent stroke treatment and rounded construction suggest a focus on versatility for display-driven communication—clear, modern, and approachable without decorative distractions.
Lowercase forms maintain simple, readable shapes with a single-storey look where visible, keeping the voice casual and direct. The large apertures and clean joins support quick recognition in short copy, while the heavy weight creates a strong silhouette for headlines.