Sans Normal Ulrih 4 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, branding, signage, editorial, presentations, clean, modern, neutral, friendly, technical, clarity, modernity, simplicity, system design, legibility, geometric, monoline, rounded, open apertures, crisp.
A clean, geometric sans with largely monoline strokes and rounded bowls that read as circle- and ellipse-driven. Curves are smooth and even, while terminals tend to be straight and neatly finished, giving a crisp, engineered texture. Proportions feel balanced and rational, with generous counters and open apertures that keep letters from clogging, and a slightly built, modular rhythm across the alphabet. Figures are simple and contemporary, matching the letterforms’ restrained, low-fuss construction.
It suits interface and product typography where clarity and a contemporary tone are needed, as well as brand systems seeking a clean geometric voice. The open counters and steady rhythm also make it a good option for wayfinding and general-purpose editorial or presentation use, especially at small-to-medium sizes where simple forms help maintain legibility.
The overall tone is modern and neutral, with a calm, straightforward voice that feels contemporary and utilitarian rather than expressive. Its rounded geometry adds a mild friendliness, while the consistent stroke treatment keeps it disciplined and professional.
The design appears intended as a practical, modern sans built around geometric round forms and consistent stroke behavior, prioritizing clear shapes, a tidy rhythm, and broad everyday usability.
The sample text shows steady spacing and an even typographic color, with round forms (C, G, O, Q) carrying much of the personality. Diagonals and joins stay clean and uncluttered, supporting a precise, minimal look.