Slab Square Uddam 2 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: editorial, magazines, book covers, posters, headlines, scholarly, retro, confident, sporty, add dynamism, boost impact, maintain readability, classic voice, bracketed serifs, calligraphic slant, open apertures, sturdy, lively.
This typeface is a slanted slab-serif with sturdy, blocky serifs and generally low stroke modulation. The letterforms have broad proportions and a steady, forward-leaning rhythm, with bracketed joins that soften the slab structure. Counters are open and generous, and curves (notably in round letters) stay smooth and continuous against the otherwise squared-off serif treatment. Overall spacing reads comfortable and even, producing a solid texture that stays clear in both the grid and paragraph sample.
It performs especially well in editorial settings such as magazine headlines, pull quotes, and section titles, where the italic energy and sturdy serifs add personality. The strong silhouette and even texture also suit book covers, posters, branding lines, and other display uses that benefit from a bold, classic-leaning voice.
The combination of hefty slabs and an italic stance gives it a confident, energetic tone that still feels grounded and traditional. It suggests a classic editorial or academic voice with a slightly sporty, mid-century flavor—assertive without becoming harsh.
The design appears intended to merge the stability of a slab-serif with the motion of an italic, creating a readable, attention-getting style that remains familiar and typographic. Its broad proportions and consistent weight suggest an emphasis on clarity and impact in short to medium-length settings.
Uppercase forms project strong horizontal emphasis via prominent top and bottom slabs, while the lowercase maintains legibility through open bowls and clear entry/exit strokes. Numerals appear robust and readable, matching the same slabbed, forward-leaning construction for consistent color in mixed text.