Sans Normal Ugroy 1 is a bold, wide, high contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sports, packaging, dynamic, sporty, punchy, confident, modern, impact, speed, display, emphasis, slanted, oblique, compact joins, open counters, ink-trap hints.
A heavy, right-slanted sans with a crisp, high-contrast build and emphatic curves. The letterforms show rounded, elliptical bowls paired with sharp, chiseled terminals and angled cuts, creating a fast, aerodynamic rhythm. Counters stay relatively open for the weight, while joins and apertures are tightened to maintain a compact, forward-leaning silhouette. Numerals and capitals carry the same energetic slant and sturdy, graphic presence, with a consistent, slightly condensed internal spacing that reads best at larger sizes.
Well-suited to display typography such as headlines, posters, event graphics, sports or automotive-themed branding, and bold packaging statements. It can also work for short callouts, pull quotes, and logo wordmarks where a dynamic, forward-leaning voice is desired.
The overall tone feels assertive and in-motion, with a sporty, contemporary attitude. Its steep slant and sharp terminals convey urgency and impact, suggesting performance, action, and headline-driven messaging rather than quiet neutrality.
The design appears intended to deliver maximum impact with a fast, modern slant, combining rounded construction with sharp, angled terminals for a sense of speed and power. Its proportions and contrast suggest a focus on attention-grabbing display settings over long-form readability.
The design relies on strong diagonals and angled stroke endings to create momentum across words, and the high contrast adds sparkle at display sizes. The bold mass and slant can reduce clarity in dense paragraphs, but it holds together well for short bursts where emphasis is the goal.