Serif Other Etli 9 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, editorial, fashion, branding, posters, dramatic, refined, modernist, stylized elegance, display impact, distinct signature, modern classic, wedge serif, flared terminals, ink-trap cuts, sharp apexes, high-waisted capitals.
A crisp serif with pronounced wedge-like serifs and flared terminals, built from smooth, sculpted curves interrupted by sharp triangular incisions. Many strokes show deliberate cut-ins and notches that create a stencil-like, ink-trap feel, especially in bowls and joins, producing striking internal negative shapes. Capitals are tall and stately with clean vertical stress, while the lowercase keeps a compact, sturdy rhythm with teardrop/diamond-like details on some terminals. Numerals and diagonals (V/W/X/Y) emphasize pointed apexes and knife-edged joins, giving the face a chiseled, graphic silhouette.
Best suited to display roles where its carved details can be appreciated: magazine headlines, fashion and beauty branding, premium packaging, posters, and striking pull quotes. It can work for short text blocks at comfortable sizes, but the distinctive internal cutouts make it most effective when given space and scale.
The overall tone is luxurious and editorial, combining classic serif formality with a contemporary, stylized edge. The carved cutouts add drama and a fashion-forward sharpness, reading as confident, premium, and slightly theatrical rather than purely traditional.
The type appears designed to reinterpret a classic wedge-serif foundation with decorative, chiseled incisions that add personality and instant recognizability. Its intent is likely to deliver a refined serif voice with modern visual punch for branding and editorial typography.
The design’s visual signature comes from consistent angular “bites” and tapered endings that create lively contrast between solid black areas and crisp white counter-shapes. In text settings the rhythm remains coherent, but the distinctive cut-ins stay prominent, especially at larger sizes and in bold headlines.