Sans Normal Vidat 2 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Grandview' by Microsoft Corporation; 'DIN Next', 'DIN Next Cyrillic', and 'DIN Next Paneuropean' by Monotype; and 'DIN 2014' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, dynamic, confident, modern, friendly, impact, motion, approachability, clarity, promotion, oblique, rounded, geometric, compact, high-ink.
This typeface is a slanted, heavy sans with rounded geometry and smoothly finished terminals. Strokes are monolinear to very low-contrast, producing an even, high-ink color and strong silhouette. Counters are relatively open for the weight, with circular/oval bowls (O, o, 0) and a single-storey a and g that keep the texture simple and direct. The rhythm is compact and forward-leaning, with broad curves and sturdy joins that emphasize stability while maintaining motion from the oblique angle.
Well suited to headlines, subheads, posters, and short-form messaging where a strong, forward-leaning voice is needed. It can work effectively in branding and packaging that benefits from a modern, energetic tone, especially in sport, lifestyle, and promotional contexts. For longer text, it is best used sparingly (e.g., pull quotes or callouts) due to its heavy texture.
The overall tone is energetic and assertive, with a contemporary, sporty feel. The rounded forms soften the weight, giving it a friendly approachability rather than an industrial harshness. The consistent slant adds momentum, making it feel active and promotional.
The design appears intended to deliver a punchy, contemporary sans voice with built-in motion from the slant and approachable rounded construction. It prioritizes impact and quick recognition, aiming for a versatile display tool that feels both modern and friendly.
The numerals follow the same rounded, oblique construction and read clearly at display sizes, with simple shapes and ample interior space for a bold style. Uppercase forms are straightforward and geometric, while the lowercase maintains a clean, utilitarian simplicity that supports fast recognition in short phrases.