Sans Superellipse Udbul 7 is a very bold, narrow, low contrast, italic, normal x-height font visually similar to 'Roundkey' by 38-lineart, 'Nestor' by Fincker Font Cuisine, 'FS Industrie' by Fontsmith, 'Neusa Neu' by Inhouse Type, 'Merchanto' by Type Juice, and 'Sugo Pro' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, energetic, punchy, confident, retro, impact, speed, compactness, athletic, oblique, rounded, compact, blocky, soft corners.
A compact, heavy oblique sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and consistent with minimal modulation, producing sturdy, high-impact letterforms. Counters are tight and apertures tend to be narrowed, while curves resolve into squarish bowls and terminals that keep the texture dense and uniform. The overall rhythm is forward-leaning and condensed, with simplified shapes and clear, bold silhouettes that stay readable in display sizes.
Best suited to short-form display work where impact matters: headlines, posters, logos, apparel graphics, sports branding, and bold packaging. It can also work for punchy UI labels or promotional banners when used at larger sizes with adequate spacing.
The tone is assertive and fast, with a sporty, poster-like urgency. Its forward slant and chunky forms feel energetic and promotional, leaning toward a retro athletic or motorsport flavor while remaining clean and contemporary.
The design appears intended to deliver maximum presence in a tight horizontal footprint, combining an oblique stance with rounded, geometric forms for a modernized athletic display look.
Round characters (like O, C, and G) read as superelliptical—more rounded-rectangle than true circle—giving the set a distinctive geometric personality. Numerals share the same compact, heavy build, supporting strong emphasis in headlines and callouts.