Sans Normal Oplog 7 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Delargo DT' by DTP Types and 'City Boys' and 'City Boys Soft' by Dharma Type (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, straightforward, punchy, impact, clarity, modernity, brand presence, legibility, geometric, round, blocky, high-clarity, compact apertures.
A heavy, geometric sans with broad proportions and round counters. Strokes are consistently thick with subtle modulation, and terminals are clean and mostly square-cut, producing a sturdy, even texture. Curves on C/G/O/Q and the lowercase bowls are smooth and circular, while joins and diagonals (V/W/X/Y) feel crisp and decisive. The lowercase shows single-storey forms (notably a and g) and compact apertures, keeping word shapes solid and dense.
Best suited for headlines, display typography, brand marks, packaging, and signage where strong presence and quick recognition are needed. It can work for short blocks of text or UI labels when a forceful, high-contrast-to-background voice is desired, but its dense weight is most effective at larger sizes.
The overall tone is confident and contemporary, with a friendly warmth coming from the rounded geometry and generous curves. Its weight and width give it a loud, assertive voice that reads as practical rather than decorative, suited to clear, no-nonsense messaging.
The design appears intended to provide a robust, modern sans optimized for impact and clarity, using geometric construction and wide proportions to create a stable, confident rhythm across both uppercase and lowercase.
In text, the bold color holds lines together into a strong typographic block, with spacing that supports impact over delicacy. Numerals are sturdy and highly legible, with rounded forms that visually match the capitals.