Sans Superellipse Sufu 8 is a very bold, narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, retro, industrial, poster, playful, assertive, impact, space saving, logo shapes, signage clarity, condensed, rounded, soft corners, blocky, geometric.
A condensed, heavy sans built from rounded-rectangle geometry, with broad vertical stems and softened corners throughout. Curves tend toward superelliptical bowls rather than true circles, giving counters a squared-off, modernist feel. Terminals are generally blunt and rounded, and the joins are sturdy, producing an even, dark texture in text. The lowercase shows a simple, utilitarian construction with compact apertures, while numerals follow the same tall, narrow proportions for a consistent rhythm.
This font is well suited to headlines, posters, and branding where a compact footprint and strong impact are needed. It can work effectively on packaging and signage, especially when set large, where the rounded corners and tight proportions create a memorable silhouette and a confident, contemporary presence.
The overall tone feels bold and punchy, combining an industrial directness with a friendly softness from the rounded corners. It reads as slightly retro—evoking mid-century display and signage—while staying clean and contemporary enough for modern branding. The strong vertical emphasis adds urgency and confidence, making the voice feel energetic and attention-seeking.
The design appears intended to deliver maximum visual weight in a narrow width while keeping an approachable, modern character. Its consistent superelliptical construction suggests a focus on logo-friendly shapes and a cohesive display texture across letters and numerals.
Spacing appears generously managed for such a condensed design, helping dense strokes remain legible at display sizes. The distinctive rounded-rectangle language is consistent across letters and figures, which helps the font hold together in headlines and short blocks of copy.