Script Punum 7 is a regular weight, narrow, high contrast, upright, short x-height font.
Keywords: headlines, invitations, branding, packaging, quotes, elegant, whimsical, vintage, romantic, friendly, expressiveness, decoration, modern calligraphy, signature feel, display emphasis, calligraphic, brushy, looping, flourished, monoline-to-contrast.
This typeface has a calligraphic, hand-drawn script character with pronounced thick–thin modulation and tapered terminals that suggest a flexible pen or brush. Curves are smooth and slightly bouncy, with frequent entry/exit strokes and occasional swashes on capitals and ascenders. The design mixes script-like joins in many lowercase letters with some discrete, more print-like forms, creating a lively rhythm rather than strict continuous connectivity. Counters are generally open and rounded, and the numerals follow the same flowing, slightly informal construction with visible stroke contrast and soft finishing strokes.
It works best for short to medium-length settings where its flourishes and contrast can be appreciated—such as invitations, greeting cards, boutique branding, packaging, social graphics, and pull quotes. It can also be effective for product names and section headers when paired with a simpler companion for body copy.
Overall, it reads as expressive and charming—balancing refinement with a casual, handwritten warmth. The flourishes and high-contrast strokes add a touch of ceremony, while the slightly irregular, organic rhythm keeps it approachable and playful.
The design appears intended to evoke modern calligraphy and hand-lettered signage, providing an elegant but personable script voice with enough ornament to stand out in display sizes.
Capitals tend to be more decorative than lowercase, featuring longer lead-in strokes and occasional looped or extended arms that can add personality in headlines. In running text, the changing letter widths and varied join behavior create a textured, artisanal color that feels more like lettering than a rigid text face.