Sans Normal Argom 5 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, body text, wayfinding, presentations, product design, clean, modern, neutral, technical, straightforward, clarity, versatility, modernity, systemlike, geometric, crisp, open, plain, minimal.
A clean, geometric sans with largely circular bowls and even, steady stroke construction. Curves are smooth and round, while terminals read mostly horizontal or vertical, keeping the texture crisp and controlled. Proportions feel balanced with a moderate x-height, generous interior counters, and consistent rhythm across uppercase, lowercase, and numerals. The overall color on the page is even and uncluttered, supporting clear word shapes at both display and text sizes.
This font is well-suited to interfaces and UI copy where consistent rhythm and clear counters aid readability. It also works for general-purpose body text, dashboards, and documentation, and scales comfortably to headings for a clean, modern typographic system. Its straightforward forms make it a good choice for signage and presentation materials that prioritize clarity.
The tone is neutral and contemporary, leaning toward functional clarity rather than expressive personality. Its rounded geometry and tidy spacing give it a calm, matter-of-fact voice suited to informational settings. The impression is modern and accessible without feeling playful or decorative.
The design appears intended as a versatile, general-purpose sans that emphasizes geometric simplicity and dependable legibility. It aims to provide a clean, modern texture that stays unobtrusive across a wide range of everyday typographic tasks.
Round letters such as O/C/G and 0/8 show smooth, near-circular forms, while straight-sided letters (E/F/H/L) keep a firm, architectural backbone. Numerals appear simple and legible with open shapes and clear differentiation, contributing to a dependable, utilitarian feel in mixed content.