Sans Normal Osmey 15 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Elisar DT' by DTP Types, 'Camphor' and 'Mundo Sans' by Monotype, 'Agent Sans' by Positype, and 'Quebec Serial' by SoftMaker (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, confident, modern, approachable, punchy, display impact, brand warmth, clarity, modern utility, high legibility, rounded, geometric, soft-cornered, sturdy, compact.
This typeface is a heavy, rounded sans with geometric construction and softened joins. Curves are smooth and broadly circular, while verticals and horizontals stay straight and even, creating a consistent, low-modulation texture. Counters are generous for the weight, and terminals are mostly blunt with subtly rounded corners, helping letterforms stay open at large sizes. The overall width runs on the broader side, with steady rhythm and clean spacing that keeps dense bold text from collapsing.
It works especially well for headlines, short-form copy, and display settings where a bold, friendly voice is needed—such as branding, packaging, posters, and large-format signage. The open counters and steady rhythm also support medium-length text at larger sizes, particularly in UI or marketing contexts where clarity and impact are both important.
The tone is upbeat and approachable, combining a friendly roundness with a firm, contemporary presence. It reads as confident and straightforward rather than delicate, making it feel suitable for energetic, people-facing communication.
The design appears intended to deliver a modern, high-impact sans that stays warm and approachable through rounded geometry and open internal spaces. Its consistent stroke weight and simplified forms prioritize clarity, punch, and a cohesive block of typographic color in display use.
Uppercase forms are simple and geometric, with strong, legible silhouettes, while lowercase shapes maintain a sturdy, utilitarian feel. Numerals are similarly bold and rounded, designed to match the letterforms in color and presence.