Sans Normal Omrom 7 is a bold, wide, low contrast, upright, normal x-height, monospaced font visually similar to 'FF Attribute Mono' and 'FF Attribute Text' by FontFont (names referenced only for comparison).
Keywords: headlines, posters, signage, labels, interfaces, utilitarian, industrial, technical, sturdy, plainspoken, clarity, impact, systematic, robustness, neutrality, blocky, square-shouldered, compact, high-impact, mechanical.
A heavy, block-built sans with squared shoulders and broadly rounded curves. Strokes stay consistently thick, with flat terminals and minimal modulation, producing solid, ink-trap-free silhouettes. Counters are relatively tight and geometric, and the lowercase shows simple, sturdy constructions with single-storey forms (notably the a and g). The overall rhythm is even and grid-like, with characters occupying their width assertively and spacing that reads regular and predictable.
Best suited to short-to-medium text where punch and consistency matter: bold headlines, posters, wayfinding and signage, product labels, and UI/terminal-like contexts. It holds up well when reversed out or used in high-contrast layouts thanks to its thick strokes and stable shapes.
The tone is pragmatic and workmanlike, leaning industrial and technical rather than expressive or delicate. Its dense color and straightforward shapes suggest reliability and toughness, with a slightly retro, equipment-label feel.
The design appears intended to deliver maximum solidity and clarity with a restrained, no-nonsense construction. It favors uniformity and predictable spacing over refinement, aiming for dependable legibility and a strong, utilitarian visual footprint.
Round letters like C, O, and G are drawn with broad, smooth arcs that stay close to a squarish footprint, while diagonals (V, W, X, Y) feel stout and stable. Numerals are similarly robust, with simple, easily distinguishable forms and strong presence at display sizes.