Sans Normal Kirul 3 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: headlines, branding, packaging, posters, social media, casual, lively, friendly, handwritten, contemporary, approachability, handwritten feel, energy, informal clarity, modern softness, rounded, soft, fluid, informal, bouncy.
A slanted, brush-like sans with rounded, open counters and smooth, continuous curves. Strokes feel monolinear overall with subtly tapered terminals that suggest a quick, pen-drawn motion rather than rigid geometric construction. Letterforms are generously proportioned with a broad footprint and relaxed spacing, and the lowercase shows a steady x-height with distinctive ascenders/descenders (notably in f, g, j, y) that add rhythm. Capitals remain simple and sans-like, while the numerals follow the same smooth, slightly calligraphic logic for cohesive texture in mixed text.
Well-suited to short-to-medium text in headlines, brand marks, packaging callouts, posters, and social graphics where an informal, personable tone is desired. It also works for quotes, invitations, and lifestyle/editorial accents when set with comfortable tracking and moderate line spacing.
The font reads as upbeat and conversational, with a breezy handwritten energy that keeps text approachable. Its slant and soft curves give it momentum and warmth, leaning more playful than formal while staying clean enough for general-purpose display use.
The design appears intended to deliver a quick handwritten impression in a clean sans framework: expressive and human, but controlled and legible for everyday display typography. Its broad proportions and smooth curves prioritize friendliness and motion over strict typographic neutrality.
Diagonal strokes and joins often end in gently sharpened tips, adding sparkle at larger sizes without introducing heavy contrast. Round letters (o, e, c) are notably open and friendly, while angular forms (v, w, x, z) keep a brisk, modern cadence; overall consistency is strong across uppercase, lowercase, and figures.