Sans Normal Dured 3 is a regular weight, very wide, low contrast, upright, normal x-height font visually similar to 'Polarix' by Peninsula Studioz (names referenced only for comparison).
Keywords: headlines, branding, ui, signage, posters, clean, futuristic, technical, friendly, minimal, modern branding, screen clarity, spacey display, geometric simplicity, rounded, geometric, open, spacious, smooth.
A clean geometric sans with rounded, circular construction and smooth, low-modulation strokes. Proportions are notably extended horizontally, giving letters a stretched, panoramic feel and creating generous internal counters. Curves are continuous and even, terminals are mostly blunt with softened corners, and spacing reads airy with a steady, unbroken rhythm across lines. The lowercase shows simple single‑storey forms (notably a and g), while numerals are similarly wide with open, clear shapes.
Best suited to display and interface contexts where a wide, open sans can project modernity—such as tech branding, product identities, UI headings, wayfinding, posters, and packaging. In longer passages it reads cleanly and evenly, though its broad set will naturally consume more horizontal space in tight layouts.
The overall tone is contemporary and slightly futuristic, combining a clinical clarity with a soft, approachable roundness. Its broad proportions and open counters convey a calm, spacious voice that feels modern and tech-adjacent rather than formal or editorial.
The design appears intended to deliver a modern geometric sans voice with extra horizontal presence, emphasizing openness, simplicity, and a smooth rounded finish for contemporary branding and screen-forward applications.
At text sizes the width and generous apertures keep letters distinct, while the extended forms and rounded joins give headlines a sleek, streamlined look. The design favors smooth geometry over expressive calligraphic detail, maintaining a consistent, engineered feel across uppercase, lowercase, and figures.