Sans Normal Giduh 10 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui labels, branding, posters, packaging, editorial, modern, friendly, casual, clean, airy, approachability, clarity, contemporary tone, easy readability, monoline, rounded, humanist, open, soft.
A slanted, monoline sans with rounded terminals and softly tensioned curves. Letterforms are built from simple strokes with generous apertures and smooth joins, giving counters an open, breathable feel. The rhythm is slightly loose, with varied character widths and a relaxed rightward lean that stays consistent across caps, lowercase, and figures. Diagonals (A, V, W, X, Y) are crisp but not sharp, while bowls and curves (C, O, Q, e, g) read as gently elliptical rather than rigidly geometric.
Works well for short-to-medium text where a warm, modern sans is desired—such as UI labels, headlines, pull quotes, and brand messaging. The open forms and clean stroke construction also suit packaging and poster typography, especially when a relaxed, personable tone is appropriate.
The overall tone is approachable and contemporary, with a handwritten ease while remaining clearly typographic. Its soft corners and steady slant create a conversational, friendly voice suited to informal or human-centered messaging without becoming decorative.
The design appears intended to blend modern sans clarity with a gentle, italicized friendliness. It prioritizes readability through open counters and straightforward construction, while using rounded endings and a consistent slant to add motion and an informal, human touch.
Uppercase forms are streamlined and uncluttered, while the lowercase shows a simple single-storey construction for several shapes (notably a and g), reinforcing an informal, humanist feel. Numerals follow the same smooth, rounded logic, maintaining legibility through open shapes and consistent stroke behavior.