Sans Normal Makor 5 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Akzidenz-Grotesk W1G' by Berthold, 'HD Colton' by HyperDeluxe, 'Manufacturer JNL' by Jeff Levine, 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype, and 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, sportswear, posters, packaging, sporty, assertive, modern, dynamic, punchy, impact, momentum, power, attention, slanted, oblique, soft corners, closed apertures, tight spacing.
This typeface is a heavy, obliqued sans with wide proportions and compact internal counters. Strokes are generally smooth and uniform, with subtly rounded joins and terminals that read as cleanly cut rather than calligraphic. Many forms show relatively closed apertures (notably in letters like C, S, and a), creating a dense, impactful texture at both display and short-text sizes. The overall rhythm is forward-leaning and energetic, with generous width and a slightly condensed counter-space that reinforces a solid, blocky silhouette.
It performs best in display contexts such as headlines, short slogans, branding lockups, sports and fitness graphics, and bold packaging statements. For longer passages, it will be more effective in larger sizes with increased letterspacing to keep dense shapes from crowding.
The font conveys speed and force, with a confident, contemporary tone that feels at home in competitive, action-oriented, or performance messaging. Its slant adds momentum, while the broad stance and dark color suggest strength and immediacy.
The design appears intended to deliver a fast, muscular sans look with a strong horizontal footprint, prioritizing high impact and a modern, kinetic feel in prominent typographic roles.
Numerals are weighty and rounded with strong horizontal emphasis, matching the letterforms’ compact counters and wide set. The sample text shows a dark overall color and a somewhat tight fit, which can amplify impact but may call for more tracking in longer lines.