Sans Superellipse Otnus 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Enamela' by K-Type, 'Evanston Alehouse' by Kimmy Design, 'Gemsbuck Pro' by Studio Fat Cat, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, athletic, technical, modern, sturdy, impact, legibility, space economy, geometric uniformity, branding, rounded corners, squared curves, condensed caps, blocky, compact.
A compact, heavy sans with squared, superellipse-like bowls and consistently rounded outer corners. Strokes are uniform and geometric, with flattened curves that read more like rounded rectangles than circles. Capitals are tall and narrow with tight apertures, while lowercase forms stay compact and sturdy, keeping counters small and controlled. Numerals follow the same squared geometry, producing a cohesive, sign-friendly texture in both all-caps and mixed-case settings.
Best suited to short-form display uses where impact and clarity matter: headlines, posters, packaging, and bold branding systems. The compact geometry also works well for labels, signage, and interface elements that need a sturdy, technical presence at larger sizes.
The overall tone is utilitarian and assertive, with an industrial, equipment-label feel. Its blocky rhythm and squared rounds evoke sports branding, wayfinding, and technical interfaces, projecting firmness and efficiency rather than softness or elegance.
The font appears designed to deliver maximum punch with a geometric, squared-round construction—prioritizing solidity, consistency, and quick recognition across letters and figures. Its narrow, compact forms suggest an emphasis on efficient space usage while keeping a strong, contemporary voice.
The design leans on verticality and tight interior spaces, creating a dense, high-impact color on the page. Rounded terminals and corners soften the geometry just enough to keep it approachable, while the squared curves maintain a distinctly engineered character.