Sans Normal Likat 7 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Elisar DT' by DTP Types, 'FF Zwo' by FontFont, 'Telder HT Pro' by Huerta Tipográfica, 'Morandi' and 'Mundo Sans' by Monotype, 'Akagi' by Positype, 'Quodlibet Sans' by Signature Type Foundry, and 'Adora Compact PRO' and 'Adora Condensed PRO' by preussTYPE (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, assertive, energetic, contemporary, friendly, impact, momentum, attention, modernity, approachability, geometric, rounded, slanted, compact, high impact.
This typeface is a heavy, slanted sans with broad, rounded forms and smooth, continuous curves. Strokes are thick and largely uniform, with gently softened joins and terminals that keep the texture cohesive at large sizes. The caps lean geometric and sturdy (notably in the circular bowls and the open, clean counters), while the lowercase shows compact proportions with single-storey shapes and a sturdy, upright construction that remains clear despite the strong slant. Numerals are wide and weighty, matching the letterforms with rounded geometry and consistent density for a solid, blocky rhythm.
It performs best in headlines and short, high-impact statements where the bold slant and dense texture can drive emphasis. The sporty, modern silhouette suits branding, packaging, and promotional graphics—especially for energetic categories like athletics, entertainment, and youth-oriented messaging.
The overall tone is punchy and athletic, projecting confidence and forward motion through its pronounced slant and dense color. Rounded geometry prevents it from feeling harsh, adding a friendly, approachable edge while maintaining a bold, attention-grabbing presence.
The design appears intended to deliver maximum impact with a dynamic, forward-leaning stance while keeping forms friendly and highly legible. Its rounded geometric construction suggests a goal of contemporary versatility for display typography rather than long-form reading.
The pronounced diagonal stress and compact internal spaces create a tight, poster-like texture in text, especially in all-caps settings. The shapes stay clean and readable at display sizes, with a strong baseline presence and an energetic rightward momentum.