Sans Normal Likad 3 is a very bold, wide, low contrast, italic, tall x-height font visually similar to 'Akwa' by HeadFirst, 'Informative' by Latinotype, 'Anona' by Nova Type Foundry, 'Akwe Pro' by ROHH, 'Halcom' by The Northern Block, and 'Olivine' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, confident, modern, friendly, impact, motion, attention, modernity, approachability, oblique, rounded, compact, blocky, energetic.
A heavy, oblique sans with broad proportions and smooth, rounded curves. Strokes are consistently thick with minimal contrast, producing dense, dark word shapes. Terminals tend to be blunt and slightly softened, and curves are full and elliptical rather than geometric-sharp. The lowercase shows a large x-height with short ascenders/descenders, while counters stay fairly open for the weight; the overall rhythm is compact and powerful with a clear forward slant.
Best used for headlines, short calls-to-action, and large-format typography where bold presence is required. It can work well in branding for athletic, streetwear, or tech-adjacent identities, and on packaging or signage where an energetic, contemporary tone is desired. For longer passages, it’s more suited to emphasis than continuous reading due to its dense color and strong slant.
The style reads assertive and high-impact, with a forward-leaning, action-oriented tone. Its rounded construction keeps the voice approachable rather than severe, giving it a contemporary, sporty confidence suited to attention-grabbing statements.
This design appears intended to deliver maximum impact with a fast, forward motion, combining a heavy weight and oblique stance with rounded, friendly construction. The large lowercase and robust numerals suggest a focus on modern display and identity work where clarity and forceful presence matter.
The slant is pronounced and consistent across caps, lowercase, and numerals, helping maintain momentum in lines of text. At smaller sizes the weight can visually tighten spacing and reduce internal detail, while at larger sizes the chunky curves and open bowls become a strong graphic feature.