Sans Normal Nobaj 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Goia' by Almarena and 'Gilroy' by Radomir Tinkov (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, friendly, confident, playful, modern, bold, high impact, approachability, modern clarity, display emphasis, rounded, geometric, compact, sturdy, soft-cornered.
A heavy, rounded sans with compact proportions and broadly geometric construction. Strokes are uniform and dense, with generously curved bowls and smooth joins that keep counters open despite the weight. Terminals are clean and mostly squared-off, while many interior shapes lean toward circles and rounded rectangles, producing a steady, even rhythm in both uppercase and lowercase. Figures are robust and simple, with large forms and minimal detail for strong impact at display sizes.
Best suited to headlines, posters, and prominent UI or editorial moments where a bold, friendly voice is needed. It can work well for branding, packaging, and logo wordmarks that benefit from rounded geometry and high visual presence. For longer passages, it will be most comfortable in short blocks or larger sizes where the dense texture has room to breathe.
The overall tone is upbeat and approachable, combining the authority of a dark, solid color with softened curves that feel friendly rather than aggressive. It reads as contemporary and energetic, suited to branding that wants to feel confident, accessible, and slightly playful.
The design appears intended to deliver maximum impact with a soft, approachable character—pairing heavy weight and simple geometry to create a modern display sans that stays clean and legible in large settings.
Lowercase forms maintain clear differentiation with straightforward, single-storey shapes where applicable and a consistent, sturdy texture across words. The design’s tight apertures and thick strokes create a strong silhouette that benefits from generous spacing and moderate-to-large sizes, where its rounded geometry stays crisp and legible.