Sans Normal Nobaj 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Segma' by Brink and 'Axalp Grotesk' by ROHH (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, modern, bold, high impact, approachability, brand voice, display clarity, modern geometric, rounded, chunky, soft corners, geometric, compact counters.
A heavy, rounded sans with broadly geometric construction and softened terminals. Curves dominate the bowls and rounds, while joins stay clean and unmodulated, producing a steady, uniform stroke texture. Counters are relatively compact for the weight, giving letters a dense, poster-like color. Uppercase forms read sturdy and blocky, with circular O/Q and a clear, open G; lowercase keeps simple, single-storey shapes (notably a and g) with short, sturdy stems and minimal detailing. Numerals match the same rounded geometry and thick, even strokes for consistent rhythm in mixed setting.
Best suited to headlines, posters, and branding where a strong, friendly presence is needed. It also works well for packaging and signage that benefits from rounded, highly legible letterforms, especially at medium-to-large sizes where the dense stroke and compact counters read cleanly.
The overall tone is upbeat and approachable, with a confident, contemporary voice. Its rounded geometry and dense weight feel friendly rather than aggressive, lending a playful, youthful energy while still reading as purposeful and direct.
The letterforms appear designed to deliver maximum impact with an approachable edge: bold, geometric shapes with softened corners that keep the texture smooth and contemporary. The emphasis is on punchy display readability and a cohesive, rounded voice across letters and numerals.
The design maintains a consistent roundness across straight and curved strokes, creating a cohesive silhouette in both display lines and short text. Diacritics and punctuation are not shown, but the sample demonstrates strong word-shape presence and high impact at large sizes.