Sans Normal Efked 10 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui labels, branding, editorial, presentations, packaging, modern, clean, friendly, efficient, technical, clarity, versatility, modernization, soft geometry, monoline, rounded, open counters, airy, smooth.
This is a monoline italic sans with smooth, rounded construction and open counters. Strokes maintain an even weight with gentle terminals, and curves are drawn with a consistent, geometric-to-humanist balance. The uppercase set feels wide and breathable, while the lowercase shows simple, single-storey forms (notably a and g) and a straightforward, uncluttered rhythm. Numerals follow the same clean, rounded logic, keeping a calm, even texture in running text.
It works well for interface copy, product branding, and editorial sidebars where a clean italic voice is needed without high drama. The open shapes and consistent strokes suit captions, short paragraphs, and display settings in marketing materials, especially when a modern, friendly tone is desired.
The overall tone is contemporary and approachable, with a soft, streamlined slant that reads as active without becoming expressive or calligraphic. Its rounded joins and open shapes give it a friendly, accessible feel, while the restrained detailing keeps it crisp and professional.
The design appears intended as a versatile italic companion for contemporary sans typography, emphasizing clarity, smooth rhythm, and approachable geometry. Its simplified lowercase forms and rounded construction suggest a focus on efficient readability and a polished, modern surface.
Distinctive details include a looped tail on the uppercase Q and gently curved entries/exits that prevent the letterforms from feeling rigid. In text, spacing appears comfortably open, supporting a smooth diagonal flow typical of italic sans styles.