Sans Normal Edmir 7 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: ui text, branding, editorial, presentations, signage, modern, friendly, clean, casual, legibility, approachability, contemporary tone, text clarity, rounded, humanist, open apertures, soft terminals, airy spacing.
This typeface is an italic sans with gently rounded construction and a smooth, low-tension stroke. Curves read as clean ellipses and circles, while joins are soft and unobtrusive, keeping the texture even in continuous text. Proportions feel generous and horizontally open, with wide counters and open apertures that help letters stay distinct. Terminals are mostly plain and slightly softened, and the overall rhythm is calm and consistent across caps, lowercase, and numerals.
It suits user interfaces and product typography where an italic voice is needed without sacrificing clarity, as well as brand systems that aim for a modern, friendly feel. The open shapes and even color also make it a good choice for presentations, short editorial passages, and clear informational signage.
The slanted, rounded drawing gives the font a contemporary and approachable tone. It feels informal without becoming playful, lending a light, conversational voice that still looks tidy and composed.
The design appears intended as a versatile italic companion with a smooth, rounded sans structure—prioritizing legibility, an even typographic color, and an approachable contemporary character for everyday communication.
Lowercase forms emphasize clarity through open shapes (notably in letters like a, e, and s), and the overall spacing reads airy, supporting comfortable reading at moderate sizes. Numerals appear straightforward and stable, matching the same rounded, even-stroke logic as the letters.