Sans Normal Nurid 3 is a very bold, wide, monoline, upright, tall x-height font visually similar to 'Cogenta', 'Cogenta', and 'Cogenta Text' by SRS Type and 'Garet' by Type Forward (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, playful, impact, clarity, modernity, approachability, display strength, geometric, rounded, blocky, high-contrast counters, soft corners.
This typeface is a heavy, geometric sans with broad proportions and large internal counters. Strokes maintain an even weight throughout, with rounded bowls and smooth circular construction that keeps curves clean and consistent. Terminals are mostly flat and squared off, while joins are sturdy and compact, producing a dense, poster-ready texture. The lowercase shows a large x-height with short ascenders/descenders, and the numerals are wide and robust for strong presence at display sizes.
Best suited for headlines, posters, and branding where strong presence and quick readability are priorities. It can work well on packaging and signage, especially when used at medium-to-large sizes where the big counters and rounded geometry stay clear. For longer text, it’s most effective in short bursts such as calls to action, labels, and section headings.
The overall tone is bold and assured while staying approachable due to its rounded geometry. It reads as contemporary and energetic, with a friendly softness that keeps the weight from feeling aggressive. The rhythm feels steady and emphatic, making it well-suited to attention-grabbing messaging.
The design appears intended to deliver maximum impact with a clean, geometric voice—combining wide, rounded forms with sturdy construction for a modern display feel. It prioritizes bold legibility and a friendly, contemporary personality suited to brand-forward communication.
In the sample text, the heavy weight and wide forms create a tight, impactful line color that favors short headlines and punchy statements. The round characters (like O/C/G and e/o) keep a consistent circular logic, while angular letters (like A/V/W/X) retain sharpness without becoming spiky, balancing warmth and strength.