Slab Contrasted Urji 6 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Askan' and 'Danton' by Hoftype (names referenced only for comparison).
Keywords: headlines, posters, editorial, packaging, branding, confident, heritage, sturdy, lively, impact, authority, readability, tradition, display strength, bracketed, soft corners, ink-trap feel, rounded slabs, low aperture.
A robust serif with slab-like, bracketed terminals and a pronounced, weighty presence. Stems are thick with moderate stroke modulation, and joins often show softened transitions that keep the forms from feeling purely geometric. Counters are compact and apertures tend to be fairly closed, contributing to a dense color in text. The lowercase shows a traditional, readable structure with sturdy serifs and rounded slab endings, while the numerals share the same heavy, anchored construction for consistent rhythm.
Best suited for display settings such as headlines, deck copy, posters, and brand marks where its heavy serifs and compact forms can project confidence. It can also work for short editorial passages or pull quotes when a classic, authoritative voice and strong typographic color are desired.
The overall tone is assertive and traditional, with a warm, slightly bookish character. Its heavy slabs and compact counters convey authority and stability, while the softened curves add approachability rather than a purely industrial feel.
Likely designed to deliver a classic slab-serif voice with modern robustness: strong, supportive serifs, compact internal space, and a dense texture that stays readable and impactful at larger sizes.
In continuous text it produces a dark, even texture with strong vertical emphasis and clear word shapes. The serif treatment reads as substantial and supportive rather than delicate, helping the design hold up well when set large and bold.