Sans Normal Jaluh 7 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Premis' and 'Resident' by Fenotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, modern, sporty, friendly, confident, techy, display impact, modern clarity, approachability, brand presence, athletic tone, rounded, geometric, blocky, compact counters, smooth curves.
A heavy, wide sans with rounded geometry and smooth, low-modulation curves. Strokes are thick and even, with softened terminals and broad bowls that create compact internal counters. The uppercase shows sturdy, slightly squarish round forms (notably in C, G, O, Q) and a wide stance; the lowercase keeps the same robust build with single-story a and g, a flat, firm-shouldered n/m, and a simple, straight-stemmed t. Numerals are equally wide and weighty, with rounded silhouettes and closed, dense apertures that emphasize mass and impact.
This font is well suited to headlines, posters, and large-format messaging where a strong, wide word shape is desirable. It can also work for branding and packaging that needs an assertive yet friendly voice, and for sports or tech-oriented graphics where bold, rounded forms read as energetic and contemporary.
The overall tone is bold and approachable: clean and contemporary with a sporty, headline-forward energy. Its rounded construction keeps it friendly rather than severe, while the wide proportions project confidence and a distinctly modern, tech-adjacent feel.
The design appears intended to deliver maximum impact at display sizes through a wide stance and heavy, rounded shapes. Its consistent geometry and softened terminals suggest a goal of combining modern clarity with an approachable, contemporary character.
Spacing appears generous and steady in display settings, with a strong horizontal rhythm created by the wide letters and large, dark shapes. The dense counters and broad strokes make the face feel compact and powerful, especially in all-caps and large sizes.