Sans Normal Akrul 3 is a bold, wide, monoline, upright, tall x-height font visually similar to 'Aqum Two' by Slava Antipov (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, ui display, modern, tech, friendly, sporty, clean, impact, legibility, modernization, systematic design, distinctive geometry, rounded, geometric, blocky, soft corners, high contrast-free.
A heavy, geometric sans with rounded outer curves and squared inner counters that create a distinctive “soft‑rectangular” rhythm. Strokes stay largely even, with broad shoulders and stable verticals; terminals are clean and mostly flat, while corners are gently eased rather than sharp. The proportions feel expansive and open, with wide letterforms, generous bowls, and a tall, sturdy lowercase that reads clearly at display sizes. Numerals and capitals share the same modular construction, producing a consistent, engineered texture across lines.
Well-suited for branding and logo work, big headlines, posters, and packaging where a strong silhouette and consistent texture are priorities. It also works effectively in UI or product display contexts—labels, navigation, and feature callouts—when used at larger sizes where its geometric details remain crisp.
The overall tone is contemporary and confident, with a friendly edge from the rounded geometry. Its blocky construction and smooth curves suggest a tech-forward, athletic, and product-minded personality rather than a literary or formal one.
The design appears aimed at delivering a robust, highly legible geometric voice with a distinctive rounded-square construction. It prioritizes uniformity and impact, creating a recognizable system that holds together across uppercase, lowercase, and numerals.
Round letters like O/C/G stay very circular, while forms such as a/e/s use squared apertures and counters that give the face its signature look. Diacritics and punctuation shown in the sample keep the same solid, no-nonsense weight and spacing, maintaining a bold, even color in text.