Slab Contrasted Betu 7 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Polyphonic' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, retro, athletic, confident, punchy, playful, impact, retro feel, display emphasis, brand voice, sporty tone, bracketed, rounded, soft, sturdy, bouncy.
This is a heavy, right-slanted slab serif with broad proportions and rounded, bracketed serifs that read as blocky but softened at the joins. Strokes show noticeable thick–thin modulation, with curved letters swelling toward terminals and a generally “inked” feel in counters and apertures. The letterforms are compact in their internal spaces, giving strong color on the page, while the italic angle and generous widths create a lively horizontal rhythm. Numerals are equally weighty and rounded, matching the text’s softened slabs and pronounced curves.
It’s well-suited to headlines, posters, logo lockups, and packaging where a bold, retro-leaning voice is needed. The wide, slanted forms and strong slab accents also fit athletic or collegiate-style branding, and short bursts of editorial display text where impact is prioritized.
The overall tone is bold and upbeat, with a vintage sports and sign-painting flavor. Its chunky slabs and energetic slant feel confident and attention-grabbing, leaning more friendly than formal despite the strong typographic presence.
The design appears intended to deliver a high-energy italic slab serif with a softened, approachable edge—combining sturdy, block-like serifs with rounded curves and visible modulation to create a distinctive, attention-first display texture.
Curves are emphasized across the set (notably in C, G, S, and 2/3/5), and the serif treatment stays consistent, producing a cohesive, poster-ready texture in paragraphs. The sample text shows dense, high-impact word shapes that favor display sizing over small, extended reading.