Sans Normal Afnam 13 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'JAF Bernini Sans' by Just Another Foundry and 'Fact' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, advertising, dynamic, sporty, modern, confident, energetic, create motion, grab attention, modernize tone, project strength, slanted, geometric, clean, rounded, assertive.
A slanted sans with sturdy, even stroke weight and smooth, rounded curves. Letterforms feel compact and efficient, with tight apertures and simplified terminals that keep shapes clean at display sizes. The italic angle is consistent across caps, lowercase, and numerals, producing a forward-leaning rhythm; counters stay open enough for clarity, while curved letters (C, G, O, S) read as broadly elliptical. Numerals are similarly streamlined and upright in structure but share the same rightward slant, with clear, sturdy forms designed for impact.
Best suited to headlines, posters, and promotional typography where a strong, energetic voice is needed. It also fits modern branding and packaging, especially for sports, tech, or lifestyle contexts that benefit from a sense of speed and confidence.
The overall tone is fast and purposeful, with a contemporary, athletic flavor. Its forward lean and firm shapes suggest motion and urgency, while the rounded construction keeps it approachable rather than aggressive.
The design appears intended to deliver a modern italic sans for attention-grabbing display use, prioritizing momentum, solidity, and clean geometry. It aims for a strong visual presence with simple, consistent forms that remain legible while conveying motion.
Spacing appears balanced for setting short lines and headlines, with a cohesive texture that stays dark and uniform. The design emphasizes clarity and momentum over calligraphic nuance, giving it a straightforward, engineered feel.