Sans Normal Olmot 4 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, confident, clean, straightforward, impact, clarity, modern branding, simplicity, geometric, rounded, blocky, compact, high impact.
A heavy, geometric sans with broad, rounded curves and crisp terminals. Counters are relatively open for the weight, while joins and intersections stay sturdy and uncluttered. The lowercase shows a single-storey “a” and “g”, simple vertical stems, and a short-shouldered “r”, keeping the texture uniform and compact. Numerals follow the same solid, rounded construction, reading clearly at display sizes with consistent stroke mass and stable spacing.
This font is well suited to headlines, brand marks, packaging, and signage where strong presence and quick recognition matter. It performs best at medium to large sizes, and works well for short UI labels or callouts that need emphasis without ornament.
The overall tone is contemporary and approachable, with a confident, no-nonsense presence. Its round geometry and simplified forms soften the weight, giving it a friendly, upbeat voice rather than an austere or technical one.
The design appears aimed at delivering a versatile, contemporary display sans: simple, geometric letterforms with substantial weight for impact, while keeping counters and spacing controlled for clear word shapes.
Round letters like O/C/G read as near-circular, giving the face a strongly geometric rhythm. The uppercase set feels particularly assertive and poster-ready, while the lowercase maintains a clean, utilitarian simplicity that supports short text comfortably.