Sans Normal Ahrez 3 is a very bold, narrow, low contrast, upright, short x-height font visually similar to 'Niquitta Mirzani' by Arterfak Project, 'Miguel De Northern' by Graphicxell, and 'Merchanto' by Type Juice (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, signage, punchy, retro, sporty, poster-like, confident, high impact, space-saving, display emphasis, bold branding, sign visibility, condensed, compact, blocky, rounded, geometric.
A compact, heavy sans with tall proportions and tight internal counters. Strokes are uniformly thick and clean, with rounded curves and flat, squared terminals that give the forms a sturdy, block-like silhouette. The rhythm is condensed and vertical, with simplified joins and minimal modulation; bowls and rounds feel slightly squarish, and punctuation and numerals match the same dense, high-impact construction.
Best suited to short, high-impact text such as posters, headlines, logos, labels, and signage where strong presence and compact width are advantages. It can work for subheads and callouts, but extended body text may feel dense because of the heavy color and small internal spaces.
The overall tone is loud and assertive, evoking headline typography and mid-century display lettering. It reads as energetic and utilitarian rather than delicate, with a straightforward, no-nonsense presence that feels at home in attention-grabbing contexts.
The font appears designed to maximize impact in a condensed footprint, prioritizing bold visibility and a cohesive, geometric sans voice. Its simplified construction suggests an intention to deliver clear, repeatable shapes that reproduce well in large display settings.
The design emphasizes dark mass and compact spacing, which helps it hold together at distance but can close up in smaller sizes due to tight apertures and counters. The uppercase feels especially imposing and uniform, while the lowercase keeps the same solid color with simple, sturdy shapes.